Sr Analyst, Marketing Technology Measurement

Job Description

Your Role Accountabilities…
Reporting Data Feed Implementation & Monitoring
• Set-up campaign reporting feeds to support measurement of global marketing campaigns .
• Monitor automated digital media spend reporting feeds for failures and alert the necessary teams.
• Respond to analytics teams' troubleshooting requests.
• Identify enhancements to streamline reporting feeds and monitoring workflows .
Cross-Functional Communication
• Connect regularly with subscriber acquisition strategy leads to understand measurement needs and communicate capabilities.
• Liaise with major advertising partners (Google, Facebook, TikTok, etc.) to identify new measurement features.
• Manage external brand agencies to ensure best practices regarding taxonomy and spend entry are followed.
Taxonomy and Spend Remediation
• Collaborate with regional brand agencies to resolve spend and taxonomy errors in digital and offline files.
• Work with acquisition teams to correct taxonomy issues in digital ad platforms.
• Investigate and address spend discrepancies with media plans, notifying the analytics team as necessary.
• Follow up with relevant teams (agencies, marketing, etc.) to resolve issues.

Qualifications & Experience
• 3 or more years of experience in marketing technology or paid marketing data reporting operations
• Experience automating the aggregation of disparate data is preferred
• Must have strong written and oral communication skills
• Fluent in English
• Experience with paid marketing ad platforms is required (social media platforms, Google Marketing Platform, search, and programmatic)
Nice to have
Bachelor's/University degree ( Business, Math, Economics preferred )

Championing Inclusion at WBD
Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, regardless of sex, gender identity, ethnicity, union status, age, sexual orientation, religion or belief, marital status, pregnancy, parenthood, disability or any other category protected by law.
If you're a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.

Jobcode: Reference SBJ-z33x0q-35-215-184-102-42 in your application.